Enhancing the Effectiveness of ABM with the Use of Intent Data

Account Based Marketing (ABM) is an effective, data-driven approach for targeting and engaging prospects in a timely manner. You can improve the effectiveness of ABM by leveraging intent data, and here are suggestions on how you can do that: 1. Enhancing efficacy of ABM Campaigns: Enhancing the efficacy of ABM campaigns using insights from Intent…

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Twitter’s Traffic Declines as Meta’s Threads Surpasses 100 Million Users in Just 5 Days

User traffic on Twitter has declined since the release of Meta’s text-based app Threads, which has already crossed 100 million sign-ups since its launch last week. Threads app is being touted by executives of Meta as a more positive public square for groups of people who have never really embraced Twitter in its entirety. Meta CEO Mark…

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Alibaba Releases AI Tool to Create Images from Input Prompts

Chinese technology firm Alibaba launched an artificial intelligence tool, Tongyi Wanxiang. This tool can generate images from input prompts. Tongyi Wanxiang allows users to enter prompts in Chinese and English language and the AI tool will create an image in different styles like a sketch or 3D cartoon. Alibaba’s cloud division launched the product and said…

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